As a busy Shopify store owner, you’re probably wondering what’s the most bang for your buck when it comes to SEO. What can you do with the least amount of time and effort to have the most impact on your SEO? The answer is writing good page titles and meta descriptions. Page titles and meta […]
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Content Curation Hacks For Busy Shopify Store Owners
As a Shopify store owner, your time is precious. Between coordinating your social and email marketing, staying on top of customer queries and complaints, and all the other responsibilities of being an entrepreneur, cutting corners is basically essential. Enter content curation. For some, content curation is seen as ‘cheating’. But it’s actually a perfectly legitimate […]
5 Shopify Apps to Boost Your Sales
Shopify apps can sometimes be the secret sauce that can take your store’s sales to another level. They can help you automate repetitive tasks as well as expand Shopify’s base functionality a great day. We recently crowdsourced a list of indispensable, revenue-boosting Shopify apps from the /r/Shopify community at reddit. Here’s a list (in no […]
The Best Mailchimp Automations for Shopify Stores
Email marketing gets a bad rap. Countless companies send out a ludicrous number of emails on a daily basis with spammy subject lines such as “You’ve Been Selected! Get 20% Off Today Only!”. (I’m looking squarely in the direction of a large home furnishings company.) Even though the reputation isn’t great, email marketing, particularly automated […]
The Biggest Mistake Advertisers Make With Google Shopping
Google Shopping is absolutely one of the best ways to get your products in front of your potential buyers. Shopping campaigns, particularly the Google Merchant and products feeds portion, take a little time to setup, but the return on ad spend (ROAS) can be incredible once you get your campaigns tuned. Google Shopping’s Biggest Advantage […]
